About Waxchick

Wax is the latest project by Vasilisa Forbes which takes explicit, hyper-sexualised visuals inspired by contemporary advertising and Pop Art, to generate a dialogue on women's representation in public media and the arts.
With WAX, the lead image of the series starts with 'Wax Woman As Table' which was shown across a selection of London billboards to become a direct comment on its source (commercial imagery).

WAX raises a discussion of the visual identity of selling, objectification of the female body and the impact of popular-culture images of women. The fact we see these images projected in large format across the London cityscape directly addresses the public and our perception of public-to-private art, as well as notions of street art display against advertising. The WAX images address questions in young women of 'taking back ownership of the body' and how women choose to present it.

waxchick.uk